New ideas, new websites, new customers: How SEO can fuel your business

When the pandemic hit Toronto, business owners were thrown for a loop. Some business owners had to close their doors, and many more are facing an uncertain future. Despite all the fear and the uncertainty, there is one silver lining  — a new group of entrepreneurs who have started new businesses in the Covid19 economy.

Effie Anolik of Toronto created an entirely virtual funeral service that creates an opportunity for grieving family members to come together, as well as make all the online arrangements, plans and payments from the safety of their homes.

Another Torontonian, Kerri-Lynn McAllister, created a specialized software for a teleconferencing system for veterinarian consultations. The program is called Pawzy Telehealth and will help pet owners consult and get advice from their veterinarians for non-emergency visits.

Stories of new enterprises thriving because of Covid19 are few in number, but they are a sign of hope for a struggling economy, especially in cities like Toronto.

Of course, these new businesses have in common the fact that they are run entirely online and are dependent on a professionally designed website. But how did they find their customers, and how did their customers find them? The problem with starting a new business during a pandemic is that you really can’t count much on walk-in business or word of mouth in the community.

So how do you make sure that your future customers find you online, and that your website shows up first, at the top of the list?

You hire experts in SEO who can make sure your website ranks higher than the rest of your competition.

6ix Developers have a certified team of SEO experts who can provide affordable SEO packages that are catered to your business. They can help you rank high on Google and other search engines with the use of best SEO practices and strategies. 

If you are a business owner then you have probably heard of the importance of Search Engine Optimization (SEO), but you may still be confused as to what it actually is and how it works.

Search Engine Optimization (SEO), as defined by, is:

“the practice of increasing the quantity and quality of traffic to your website

through organic search engine results.”

Organic search engine results are traffic directed to your website by a Google search (as opposed to paid online advertisements, for example). SEO is one of the best and most cost effective ways to find and connect with your customers.

An increase in the quantity of traffic means more customers to your websites. An increase in the quality of traffic means customers who are in fact, looking for your products and services, and haven’t arrived at your website by mistake.

SEO is a complicated mix of science and art, Google’s search engine search algorithm is based on multiple factors, such as keywords, page-level links, query data, social metrics, keyword agnostics, and more. If SEO sounds a little tricky, that’s because it is.

6ix Developers can take care of your website, both the design and the SEO, and make sure the website ranks high on Google searches with their SEO best practices and time tested strategies.

Even if you already have a working website you designed yourself, your website’s SEO may not be working for you. If your customers can’t find your website when they are looking for your product or services in a Google search engine, it can cost you potential sales.

Have a new business idea? Want SEO experts to help you with your existing website? Don’t wait, get started with 6ix Developers and their SEO experts today.


Effie Anolik

Kerri-Lynn McAllister

professionally designed website

6ix Developers


6ix Developers